TT&A represented Courtside Ventures (“Courtside”) and Griffin Gaming Partners (“Griffin”) in relation to their acquisition of a minority stake in Greenhorn Wellness Private Limited (entity behind the Eloelo app), as part of a USD 22 million pre-Series B round, which also saw participation of other existing and new investors.

Eloelo runs an influencer-led live social entertainment app that combines live audio and video chat rooms with interactive games. Eloelo plans to use the funds raised to partner with more creators, develop new AR & AI tools, and bolster its monetisation initiatives.

TT&A team: Sachin Mehta & Nikhil Bahl – Partners; Akshita Alok – Managing Associate and Shambhavi Singh – Associate