TT&A advised General Catalyst, India in its investment Meolaa E-Commerce Private Limited’s (“Meolaa”). 

Meolaa plans to develop a portfolio of purpose-driven, digital-first microbrands fueled by a shared platform supporting cross-brand innovation, supply chain resilience, and marketing. Meolaa is starting with the beauty and personal care (BPC) market, one of India’s fastest-growing sectors. 

TT&A Team: Sachin Mehta & Harshit Chandra – Partners; Utsav Agarwal – Managing Associate and Shubham Gupta – Associate